Travel Marketing
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Southwest Airlines TV Ad Contest
Posted by admin on 16 Jan 2007 | Tagged as: Airlines, Contests, Travel Marketing
The Southwest Airlines “Wanna Get Away” contest is still going strong. You can check out the site www.southwestwannagetaway.com for some funny and some lame home videos. Basically, the best few videos win. Simple enough, right?!
Prizes include the usual trips all over the world and related cool stuff.
If you’re creative, just register for an account on YouTube, join the Southwest Wanna Get Away Group (once logged into YouTube), check out the contest rules and produce your own 20-second video. Upload it and add it to the group then complete the registration form. This is a serious contest with serious rules but you can make your video as hilarious as you want!
This is a great social media networking and marketing idea. Kudos to Southwest for once again having the guts to think out of the box.